About the Role

This role covers telli's two open marketing seats: Founding Marketing Lead and Product Marketing Manager. The Marketing Lead owns and scales telli's marketing engine end-to-end — strategy, budget, and execution — building a repeatable, AI-first growth motion that delivers pipeline. The Product Marketing Manager is the founder team's counterpart on product and brand communication, owning positioning, launches, website messaging, and sales enablement. Both roles translate a technical voice AI product into compelling, high-end positioning.

What You'll Do

• Define positioning, messaging, and storytelling that make a technical product memorable and conversion-focused.
• Lead go-to-market launches for new products, features, segments, and markets (including UK/US expansion).
• Marketing Lead: own marketing strategy, budget, KPIs, and pipeline impact; build a growth playbook across organic and paid that leans on AI and automation; hire and scale the team.
• Product Marketing: create sales decks, enablement, case studies, video testimonials, and social proof; own product messaging on the website; run competitive and market intelligence.
• Continuously test new channels and use data to drive decisions.

What We're Looking For

• Marketing Lead: 4+ years in growth/marketing, having owned the function and a meaningful budget, ideally as an early hire at an early-stage company.
• Product Marketing: 3+ years of B2B product marketing, ideally at a startup or scaleup.
• Proven ability to simplify complex technical products into clear, compelling language.
• Deep familiarity with AI and automation tools; data-driven and experiment-led.
• High agency and urgency; autonomous, sets own strategy.
• Refined taste; communicates in a trustworthy, high-end, visionary way.
• An exceptional, clearly differentiated marketing trajectory — not a generic profile.
• Native/fluent German and English (required).

Location

On-site, 5 days a week in Berlin.